04 Nov, 2020
It wasn't entirely unexpected, but it' s still a shock. Here we go, back into lockdown, and the virus is spreading faster than ever. At the same time scientists are confirming that this thing isn't going to go away any time soon. It looks like we're in it for the long haul, along with most of the rest of the world. What does that mean for East Anglia's vibrant creative community? Well, for a start it means we'll all be back home again for at least a month, and that means plenty of us will be back at the easel making paintings and drawings, carving, potting, casting, doing all the amazing things we artists do. At the same time, we'd all like to sell more work. Especially with so many people's finances suffering. But with the second lockdown in place art galleries will be closing down again, leaving most of us with no sales outlet for our work and nowhere to exhibit or showcase it. On the bright side, there's our members club to join, The Artists Circle. More about that later. First, let's look at some of the latest online art sales trends. Colonial-era art falls out of favour It's interesting to see a genre of paintings going so completely out of favour as the artworks describing colonial-era explorations. Many auction houses are discontinuing sales of prints and paintings from the era, and Christies is holding its final sale of 120 historical pictures of places from Asia, Antarctica, Africa, Australasia, the Americas and the Arctic. They've been holding sales of this type of art since 1968, but this one will be the last. The last sale contains paintings of explorer ships abandoned in the frozen Arctic ice, views of the Arabian Gulf by John Constable’s son, and images of the infamous Canton hong trading depots, all of which represent a colonial era most of us are happy to consign to history. Booming art auctions Down Under It looks like online art auction sales in Australia are booming thanks to frustrated travellers spending their money on art instead of expensive overseas holidays. And the spend is impressive despite Covid-19 restrictions. As the co-owner of one fine art houser in Adelaide said, the shift to online auctions in response to Covid restrictions has hit the mark with art lovers in recent months. The amount of money Australians spend nationally on overseas travel is 'staggering', and it's great to see so much of that money diverted into sales of artwork. He is seeing 'multiple bidders on works that would typically fetch about $4,000 had bolstered prices to about $6,000', and claims the Aussie art market is 'very buoyant', especially thanks to people buying online at home. The USA focuses on online art sales July 2017 saw Artsy, a New York City-based startup, winning a vast amount of venture capital. They wanted to create an 'open and approachable way' to buy art online through a digital shop. 2018 saw the online creative outlet Etsy home to more than 60 million items in its creative market, 2.1 million sellers, and 39.4 million buyers. The point is, online art sales have been a disruptive force for longer than the Covid-19 virus, and Covid means online art sales are on the up over the Atlantic as well as elsewhere. Art Society of Inverness goes online The Art Society of Inverness is set to showcase art by Highland artists thanks to a six week pre-Christmas art fair showcasing more than 100 paintings from local amateurs and professionals, many for sale. It follows the cancellation of the annual summer exhibition in July, usually a very popular event and a huge art sales success. The online event is inviting members of the society to submit up to four pieces of work for consideration for the festive showcase. 44% of Brits due to spend online for Black Friday 2020 Black Friday falls on 27 th November this year, and the Covid lockdown means experts are predicting a vast number of online sales. According to the Global Banking and Finance website “A survey of more than 2,000 people by Atom bank found that 44% of Brits plan to take advantage of this year’s Black Friday sales, with experts predicting that online shopping will hit a peak this Black Friday as savvy shoppers look to take advantage of the online sales, whilst non-essential shops remain closed throughout lockdown 2.0.” Buying art for Christmas All of the above, plus a load more stories along the same lines, give us much more than a mere hint that online art sales will be healthier than ever this Christmas. And that means you need a platform to showcase your own artworks in good time for the festive season. A place where your artwork is revealed in all its glory, in 3D, so it looks absolutely, completely and totally stunning. Online art galleries are thriving, and online art sales are following the same pattern. A truly beautiful member gallery is just one of the many cool benefits offered to The Artists Circle members. If you haven't seen our 3D gallery, take a look at it now . At just £20 a month for Artists Circle membership, it makes a lot of financial sense. How much art will you sell online this Christmas?